Diana PAVELESCU: “EU standards give consumers confidence that what’s on the wine label is exactly what’s inside”

Diana PAVELESCU
06.05.2025. (Caucasian Journal)  We always seize the opportunity to discuss winemaking, since it's such a vital industry in our region. So, what’s in store for winemakers in EU candidate countries like Georgia and Moldova as they look to integrate into the EU? Can they expect changes in pricing, quality control, and subsidies as they align with European standards? 

Our guest today, Diana PAVELESCU from Romania, is here to shed some light on these questions. Diana is the Secretary-General of ADAR (the Romanian Authorized Wine Tasters' Association) and the founder of the Romanian Wine Academy. She’s also a Wine Ambassador and has served as a wine advisor to the Romanian Minister of Agriculture, as well as a juror in various international wine competitions. 

 ქართულად: The Georgian version is here.


Alexander KAFFKA, editor-in-chief of Caucasian Journal: Dear Diana, welcome! Romania went through a big shift when it joined the EU. What are the key takeaways about how the situation changed or how local wines stacked up against the imports? Do you think the Romanian winemaking has experienced major changes due to EU membership? 

Diana PAVELESCU: Thank you for the invitation — it’s an honor to share our experience with you and your readers. I should mention that I currently work with Romania’s National Office for Vine and Wine Products, the institution responsible for vineyard certification and trade authorization for wines with protected designations of origin (PDO) and geographical indications (PGI).